There are a couple new items that have come out of the speech. However, most of it is just confirmation of information and a continued commitment to the consistent messages we have all come to know. It does sound like there have been a couple of new dealers added to the network.
We have selected 45 premium retailers in the U.S. market to sell this vehicle. Our dealers all own multiple dealerships.
More about this soon.
As for the consistent message:
Our Karma, we hope will take about 3% of the plug-in hybrid market. Our car will be delivered starting next June. We have pre-sold 1,500 cars so far. Our customers come from premium brands mainly — 60%. Mainly BMW and Mercedes. 3% are former Prius owners.
No surprises here, but always good to hear the message reinforced.
He did talk a bit about Project Nina.
Goal will be to manufacture 100,000 vehicles per year. We plan to export more than 50% of these vehicles. This will leverage 62% of the design and engineering of the initial Karma K1 platform.
All the work that has gone into the Karma should really pay off with the development of Nina.
We are starting with a $80,000 car, going down to a $40,000 model, but hopefully we will go down more than that in the future eventually. We hope to become a large and significant player in the world as we build a brand that is a pure green brand.
What a great mantra for the New American Car Company.
[Source: PaulAllen.net Picture: CarandDriver.com]
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